MCI has acquired Stockholm-based communication and event
agency, Imagine.
Imagine will become part of MCI Scandinavia, adding
expertise in meetings and events, including strategic meeting communication.
Polo Looser, area vice president, said Imagine had built up
expertises organising corporate and government events since being founded in
1999.
He added: “Strengthening our meetings and events offering to
complement our already strong congress management and destination management
teams allows us to create an integrated company and take a major step in
reinforcing MCI’s position as a top player in the meetings and events market in
Scandinavia.”
Oscar Gillström, currently CEO of Imagine, will join MCI as
director of meetings and events at MCI Scandinavia, whilst Marcus Östlundh will
continue to head up the corporate division and DMC services.