Former Grass Roots global head of events Nick Bender has
teamed up with former UniversalProcon chairman Patrick Collins, managing
director Mike Ford and US
operations director Colette Murphy to launch a new agency.
The quartet will reveal details of their new venture, which
will be based in Slough, at a breakfast conference in Mayfair
next Thursday (19 January).
Bender, who had been with Grass Roots for six years when he
left in July, said he had found some ‘exciting partners’ to work with.
Ford departed UniversalProcon (now Universal WorldEvents) in
June 2010 after a 20 year career. He launched a company called Responsible
Power, which aims to save businesses money through reducing their energy costs.
Collins, meanwhile, left UniversalProcon after 22 years
in April 2008 to start Touch Associates; a London-based event management
agency. He was joined by Murphy in May 2010, who is director of global
operations at the agency.
Pictured: Nick Bender