Retail giant Asda donated food that will help feed 262 homeless people across the Merseyside region, following its annual staff meeting in Liverpool.

More than 1,150 delegates comprised of the company’s leadership team, store managers, and head office staff gathered at ACC Liverpool to learn about forthcoming products, network, and hear business updates.

Afterwards, non-perishable items used during product demonstrations were delivered to YMCA Liverpool to dispense among the city’s homeless.

Mark Cassidy, Asda head of colleague communications, said: “We’re delighted that we’re able to give our left-over products to such a worthwhile cause, something that was made possible by ACC Liverpool and its fantastic relationship with the local YMCA.”

ACC Liverpool, which achieved zero waste to landfill and ISO14001 accreditation, recently launched the latest phase of its ongoing corporate social responsibility (CSR) strategy, with aims to link the corporate sector with the local community.

Bob Prattey, chief executive at ACC Liverpool, said: “We are committed to not only our own CSR but that of our clients and strive to link conferences held at our venue with organisations in our community. Introducing Asda to YMCA is a positive way for our clients to contribute to the city where they have chosen to hold their event.”

Last year staff developed and transformed a plot of land in the city to create a five-acre urban farm which is now used by the Liverpool Food Alliance to produce locally grown food for organisations such as the YMCA.

Peter Boyle, YMCA project development officer, said: “We provide shelter to 70 members at the YMCA and offer further support to hostels and housing schemes across the city. We are always appreciative of any donations that supporters can make.We are thrilled that ACC Liverpool introduced us to Asda and all our members will be extremely thankful for this kind gesture. The donations will go a really long way in providing much needed food for 262 people throughout Merseyside.”