Events
trade show IMEX America will fill two halls of the Sands Expo in Las Vegas this year,
organiser IMEX Group has announced.
The exhibition,
which launched in October 2011, has grown so quickly that it is now as large as
had been anticipated for 2014.
Organisations that
have already booked larger booths for 2012 include Boston, Chicago, Memphis,
NYC & Co, Palm Springs and Visit Denver from
the USA; plus Argentina, Croatia,
Costa Rica, the Dominican Republic, Panama,
Tourism Ireland and Scandinavia from other parts of the world.
Meanwhile, new
exhibitors already confirmed for 2012 range from Abu Dhabi
to Hawaii and Long Beach to Dave & Busters.
Ray Bloom, chairman of the IMEX
Group, said: “We’ve been pleasantly surprised to see such a high demand for
booth space with eight months still to go before the next show. Of those
exhibitors who have contracted since the start of the year, just over a third
have doubled the size of their booth. It’s a very positive start to the year
and augurs well for the months ahead.”
Bloom added that in
line with the increase in the number of exhibitors, IMEX America would also be
significantly expanding the size of its hosted buyer program for 2012 – already
the largest to take place in the United States. Last year 2,000
hosted buyers attended the show – 80 per cent from North
America with the balance originating from 34 world markets.
This year's IMEX America takes
place from 9-11 October.
Pictured: Ray Bloom
