Carlson Wagonlit Travel (CWT) has launched a planning tool
offering clients an average saving of 25 per cent on their meetings and events
CWT Meeting Optimiser, developed in partnership with Starcite,
is based on a patent-pending algorithm and helps meeting planners find the best
location for a meeting.
Users enter the number of participants, their locations and
the meeting dates and the programme compares nearly 2,000 global destinations
to determine the smartest and most cost-effective meeting destination,
including telepresence rooms.
CWT calculated the cost of 15 hypothetical international
meetings in 2011 using no planning tool, and then estimated the cost of the
same meetings benchmarked and planned using CWT Meeting Optimiser. The results
showed that an average saving of 25 per cent could have been achieved.