figure Michael Hurwitz, who founded and chaired US company United
Incentives, has died.
United Incentives in the 1980s and was a key leader in the incentive travel
market, lecturing extensively and also serving as SITE (Society of Incentive & Travel Executives) president in 1991. In
his career he was named a Certified Incentive Travel Executive (CITE), the
travel industry's highest recognition.
He died last week
after a fierce fight against cancer.
and president of United Incentives, Jeff Broudy, said in a
tribute: "Michael's energy, humour, and dedication to his passions
leave us with many profound, funny and beautiful memories. From his role
professionalising the incentive industry with his leadership of SITE,
counselling the Philadelphia Convention and Visitors Bureau, his participation
in numerous industry advisory boards, to the hundreds of thousands, or as he
would often say “six figures”, of smiles left on the faces of clients, Michael
loved sharing those joys.
includes a strong United Incentives and a team of people who share his passion
for excellence and commitment to exceeding expectations. We will all miss him
and hope the next time you experience a great incentive event you’ll think of
Hurwitz is survived
by his wife Susan, two children and six grandsons.