Pictured: Glasgow City Council deputy leader Archie Graham
Glasgow has revealed
plans to become the gateway to Scotland's business tourism industry at this
year's Business Tourism Scotland conference.
Glasgow City Council
deputy leader Archie Graham told the audience that the city's facilities,
transport links, ambassador programme and above all, it's people, would help
increase its already strong position.
It comes after the
city's convention bureau, Glasgow City Marketing Bureau, revealed its best ever
conference year in 2016, with it securing 513 new conferences worth
Cllr Graham said:
"The impact of business tourism to Glasgow cannot be underestimated.
position itself as a gateway to Scotland to stimulate visitor numbers and spend
across the country. We will capitalise on
with VisitScotland's campaign ScotSpirit, we will showcase our exceptional
product to conference planners, which the world will love."
The Business Tourism
Scotland conference, an annual one-day event, took place in Glasgow this week, on Tuesday 6 December.
include George P. Johnson MD Jason Megson, VisitScotland's head of business events Neil Brownlee and Cvent Europe marketing manager David Chalmers.
Cllr Graham added:
"Glasgow's position is stronger than ever before. Our city is a great
example of a city that understands the relevance of our knowledge hubs. Almost
half of the £141 million revenue was led by ambassadors, compared to 30 per
cent two years ago."