Email the editor

Cievents relaunches incentives arm as CILOYALTY

Australian-headquartered company rebrands rewards and recognition team to become standalone brand

Pictured: Alison Roberts, general manager – Australia at CILOYALTY

Cievents has relaunched its rewards and recognition team as CILOYALTY as it aims to make further gains in the incentive market.

The new department offers a range of reward and recognition, network and channel incentives, sales incentives, eLearning programmes and a reward catalogue for corporations to improve business performance.

Cievents, which is headquartered in Australia but has offices in the UK and other countries, operated its incentives department under the cievents brand since 2009, but the launch of CILOYALTY sees it operate under a standalone brand.

Alison Roberts, general manager – Australia at CILOYALTY, said: "We are excited to launch CILOYALTY to the market as its own end to end service. Our goal is to create inspirational programs which will transform business performance through creative and targeted incentive marketing solutions. We connect audiences to businesses via strategic incentive, reward and recognition programs that inspire loyalty, build engagement, enhance company culture and deliver measurable results."

Facebook Share Twitter Share LinkeIn Share