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Louise Goalen joins Top Banana as venue lead

HBAA chair will continue driving growth of venue finding division, as well as sit on newly-formed leadership board

Pictured: Louise Goalen, the new head of venues at Top Banana

HBAA chair Louise Goalen has joined Top Banana as head of venues.

Goalen's appointment has been made in a bid to further drive the growth of Top Banana Venues, which the company says has been particularly successful in recent years, as well as contribute to wider business success.

Top Banana’s creative director and co-founder Richard Bridge added: "We’ve been looking for someone to really take the venue finding side of the business to the next level for some time and we see Louise as the ideal person to do this. Her experience speaks for itself. She’s got a great team alongside her and we’re excited to have her on board."

Goalen has spent 20 years with Ashfield Meetings & Events and worked on the venue side in her early career. As chair of the HBAA, she is responsible for helping agencies and venues work together for the benefit of all parties.

Goalen said: "This is a great fit for me … it’s such a creative environment here, full of people who want to deliver great work for their clients and always go a step beyond to achieve that. Their values chime with my own and I can see loads of potential to grow the business in ways that complement the existing services on offer."

The appointment comes after Top Banana's recent announcement of its Banana Leadership Team, which Goalen will sit on under the venue finding category.

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