Pictured: Raymond Santamaria joins The Concerto Group as new group commercial development director.
The Concerto
Group has revealed details in its three-year expansion plan, as it welcomes
Raymond Santamaria as new group commercial development director.
The events
management company is targeting key sectors including hospitality, leisure,
sports, heritage and lifestyle bars. It has also established a strategic
partnership with a large hotel group to further facilitate expansion
objectives.
Santamaria
said: "Concerto has leading events and hospitality services which can be
implemented readily within new sectors. By diversifying our portfolio to
include more fixed sites, we are moving towards a 365 business model with
sustainable growth."
Santamaria
joins The Concerto Group from The ONE Group, where he was marketing director for
the EMEA region. In his new role, he will identify commercial opportunities and
drive the future growth of the group across all divisions, as well as identify
and forge new partnerships.
Santamaria
added: "I’m thrilled to be joining The Concerto Group at such an exciting
time. I have been immensely impressed by the skillset of the team and the
ambition to take the entire business to a new level. There are big plans in
place to grow and diversify the group and I look forward to going on that
journey with the whole team."
The Concerto
Group CEO Adam Elliott said: "Raymond was handpicked for his extensive
knowledge and invaluable expertise in the hospitality industry both UK-wide and
internationally. The group has big plans ahead and with Raymond on board, and
an excellent team in place, we are well-equipped to grow and strengthen this
expansion."