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IMEXrun confirmed for IMEX America

Fun run is now in its sixth edition following successful events in Frankfurt and Las Vegas since 2015
19/09/2017

Pictured: Joggers are invited to take part in the IMEXrun

Now in its sixth edition following successful events in Frankfurt and Las Vegas since 2015, the IMEXrun has been confirmed for this year’s IMEX America.

Organised by events by tlc, the IMEXrun will take place early in the morning of the second day of IMEX, Wednesday 11 October, and is open to all IMEX participants. New for this edition is the addition of team sponsors Hilton and GES along with Switzerland Convention & Incentive Bureau.

Carina Bauer, CEO of IMEX Group, said: “The IMEXrun has become an important part of the IMEX experience for hundreds of our exhibitors and attendees. It’s a great way to kick off the middle day of IMEX, shake off the cobwebs and get energised before a busy day on the show floor. I’m always so impressed by the amazing, positive atmosphere at the run and encourage those who haven’t tried it before to get up early and get down there. Even if you’re not a runner, you won’t regret it.”

Diogo Assis, group CEO of events by tlc, added: “We are proud that this fun run grew to the point it became crucial for many as a way to balance the intense work days at IMEX and also happy that the industry adopted in large scale such an initiative which offsets all the great social events around IMEX and connect people through sports.”


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