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PCMA president to unveil new vision and European plans

Professional Convention Management Association president Sherrif Karamat will discuss plans at IMEX in Frankfurt

Pictured: PCMA president and CEO Sherrif Karamat

New Professional Convention Management Association (PCMA) president and CEO Sherrif Karamat will discuss his vision for the organisation and the business events industry, including engagement in Europe, at IMEX in Frankfurt.

Karamat will talk about Ascent, PCMA’s new initiative to promote an inclusive business culture aimed at educating and empowering business events strategists globally. He will invite fellow CEOs to join him in signing the Ascent CEO Promise, a commitment to creating and maintaining truly inclusive workplaces.

“This year PCMA is focusing not only on excellent educational content but also on being true leaders in the business events community’’, said Karamat. “We want to expand our horizons, to empower our team to build a bold and fearless culture, where people are encouraged to experiment and find the possibilities that can emerge from a vision shaped by purpose.”

Karamat will moderate a panel discussion at IMEX in Frankfurt on Monday, 14 May, entitled ‘Women in the meetings industry – on eye level with men?’. The panel is part of the newly launched She Means Business conference for meetings and events strategists, looking at the critical issues facing women in the meetings industry. It was created by IMEX Group in partnership with tw tagungswirtschaft magazine.

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