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Smyle forecasts £2.5m profit in record year

Agency sees 69 per cent rise in turnover to £28m as it expands operations in UK and US with San Francisco office

Pictured: Smyle MD Rick Stainton

Smyle Group, home to agencies Smyle, Pumphouse and Smyle Moving Image, is forecasting a 69 per cent increase in turnover to more than £28 million for the financial year ending 31 March 2018, with operating profit projected to rise to more than £2.5m.

The growth has come from both evolving existing client relationships globally, as well as a number of significant new client wins in the leisure, software and telecoms sectors.

Rick Stainton, Smyle Group MD, said: “This year has been an achievement beyond expectations and supports Smyle’s mission to be the best creative agency in our industry.

“The key now is to maintain this excellent work with our teams all focussed on our client relationships, creating the best solutions for live and moving image projects as well as their delivery at the consistently highest level in our industry.” 

To support the developing relationships with key clients based on the West coast of the US, Smyle has moved its satellite office from Florida to San Francisco.

Stainton added: “Its mission is to focus on supporting closer links between US and EMEA customer relationships, ensuring the Smyle team are looking after their clients in the best possible way.”

UK investments also continue with the purchase of an office and warehouse adjacent to its Hertfordshire HQ doubling the scale of its total operation to more than 2,500 sqm as well as taking on a new office next to its current London office in Angel, increasing capacity to more than 50 staff.

The agency’s growth has also been supported by ongoing recruitment across the strategic, creative, digital, video, production and operational teams bringing the total workforce to more than 80 staff across the business.

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