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Association Meetings Conference to highlight communication

This year’s conference will explore the theme “The Big Conversations You Need to Have to Keep Your Meetings Alive”
30/03/2016

Pictured: Alessandro Cortese, CEO at the European Society for Radiotherapy and Oncology

This year’s Association Meetings Conference will explore the theme “The Big Conversations You Need to Have to Keep Your Meetings Alive”, covering topics including technology, attracting a younger audience, marketing, content versus commercialisation and creativity. 

Keynote speakers at the conference, which takes place on the eve of The Meetings Show on Monday 13 June at Church House Westminster, include Alessandro Cortese, CEO at the European Society for Radiotherapy and Oncology; Phil Allen, CEO of Customer Value Management GmBh and Paul Bridle, CEO of Excellence Squared.

The Association Meetings Conference’s programme has been created by Linda Pereira, conference chair and executive director of CPL Events, and has been designed to tackle the needs of domestic and international in-house planners and event professionals working with associations. Sessions are split into two streams; one designed for event organisers working within associations, while the other has been created to fulfil the needs of professional conference organisers, association management companies and convention bureaux working in the association sector.

“The Association Meetings Conference has gone from strength to strength and is now firmly established as a high quality event for those delivering meeting and conferences to the association market,” said Steve Knight, The Meetings Show’s event director. “Attendance last year doubled and we are already seeing a significant take up for 2016. I am once again extremely grateful to Linda Pereira who has used her extensive expertise in the world of association events to pull together a creative and engaging programme focused on the needs of the audience.” 

The Association Meetings Conference is free for those attending The Meetings Show as a hosted buyer, who also receive an additional night’s accommodation. 

Sessions include:
- Meetings: the most boring part of my job - Alessandro Cortese, CEO at the European Society for Radiotherapy and Oncology
- Understanding value and delivering on it - Phil Allen, CEO Customer Value Management GmBh and Paul Bridle, CEO of Excellence Squared
- Commercialising event portfolios - Paloma Cid, group manager of the Institution of Engineering and Technology
- Winning sponsorship model: from identifying sponsors to delivering on your promise - Sarah Wiggin, VP sales GSMA
- Getting the most out of destinations – a moderated session exploring best practice in collaborations between destinations and international destinations featuring: Steen Jakobsen, director, Dubai Business Events; Lesley Williams, head of business tourism, Marketing Edinburgh; Dawn Page, director, UK and Northern Europe, Hong Kong Tourism Board

Applications for The Meetings Show’s hosted buyer programme opened in January and are available to those buyers looking for a host of flexible benefits to enhance their on-site experience. A semi-hosted option is also available for London and South East buyers looking to minimise time out of the office.


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