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BMW appoints Zibrant for five global incentives

Agency to design and deliver programmes in Vietnam, Finland, Shamwari Game Reserve and Cape Town

Pictured: Zibrant will deliver an incentives for BMW staff in Shamwari Game Reserve

Zibrant has been appointed to deliver five international incentive travel programmes for BMW.

The incentives, the first of which concluded earlier this month, will see Zibrant create bespoke travel experiences for high performing BMW staff, including a trip to Vietnam for 60 sales managers in February 2017.

Additionally, Zibrant will deliver a travel programme for 16 heads of business to Finland in March 2017, followed by a special five day joint after sales trip for 40 BMW and Mini employees to Shamwari Game Reserve and Cape Town and in April 2017.

Mark Rose, strategic client director at Zibrant LIVE! commented: "As a team, we set out to create incentives that inspire, engaging directly with our guests to build experiences that live long in the memory. We are thrilled to have been appointed by BMW and look forward to working with them to deliver a successful programme of events that recognise and reward their high performing colleagues."

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