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Bookings up 40 per cent at Bluehat

Company readies for Christmas with relaunch of Go Festive, as sales for Go Team jump 40 per cent year on ye

Pictured: Bluehat's Go Festive team building activity has a Christmas focus as it takes clients on iconic sights around the UK

Bluehat Group has reported a 40 per cent rise in sales for its team building app, Go Team, as it readies for a busy festive calendar with Go Festive.

The company says the increase reflects a trend from clients who are looking for new ways to explore the UK, and says it expects bookings to continue in the lead-up to Christmas.

It has relaunched Go Festive, a Christmas-themed activity, for clients looking for Christmas-themed activities after its debut in 2015.

Global product director Dave Turner said: "Go Team is our best-selling product at Bluehat Group, but we're still surprised to see how quickly it is taking off among clients, with a 40 per cent increase in sales year on year. We believe it's because clients love the variety of trails available across the UK.

"We are always looking for any excuse to give our products a twist and make them relevant for new clients and those who have already experienced it. We feel we've done that with Go Festive, which keeps all the fun elements of a normal London trail while incorporating the Christmas festivities around the city."

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