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Creativity on screen as Jack Morton wins Cannes Lions deal

Agency to produce three films for Cannes Lions International Festival of Creativity

Pictured: One of Jack Morton Worldwide's films takes shape

Jack Morton Worldwide will have its creativity on show for the world's most original minds, after being appointed to create three films for the Cannes Lions International Festival of Creativity.

The global agency will produce the films as part of the Lions Festivals' 'Thank You Creativity' campaign, which is intended as a love letter to imagination and craft. The campaign also features print features and podcasts, along with a dedicated microsite.

Adam Norris, Jack Morton senior creative director, said: “It is an honour and a pleasure to get involved with Cannes Lions again this year, and it’s a particular privilege to be in a position to make films about creativity for a creative audience. We are excited to tap into a nostalgic checklist of those moments in time that all creative people can relate to those moments that make up the journey towards self-defining.”

The first of the three-part film series has been released and will be followed by two more in the lead up to the festival, which takes place 18-25 June this year.

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