Events software provider Cvent has partnered with BCD Meetings & Incentives to offer planners a new meeting management tool.

The strategic meetings management programme (SMMP) software, named ProStart, will be available to companies of all sizes and can be used as a standalone technology service for clients who are implementing their own SMMP or in conjunction with BCD’s consulting services.

ProStart’s services will include meeting registration, strategic sourcing, attendee management and reporting.

Dave Sonricker, senior vice president of industry relations and technology solutions at BCD M&I, said: “ProStart offers the long-term benefits of SMM practices with minimal initial investment and streamlined implementation. Through this partnership with Cvent, we can deliver what is best for our clients at every stage of their meetings programme - from the data collection and business case development that comes with initial programme design, to the complex tracking, analysis and expansion initiatives of a more mature SMMP.”