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George P. Johnson turnover hits £30m while pre-tax profit falls 5 per cent

'Uncertain economic climate' continuing to affect customers says agency
08/01/2016

Jason Megson, MD of George P Johnson in the UK

George P. Johnson has reported an increased turnover of 12 per cent, hitting almost £30 million, while pre-tax profit fell around 5 per cent.


In its annual accounts for the year ending 31 December 2014, the experiential marketing agency says it continues to monitor the "uncertain economic climate" and says strong competition has resulted in its gross margin decreasing from 11 per cent in 2013 to 9 per cent.


Turnover increased sizeably, rising to £29.3 in the 12 month accounting period, from £26.1m in 2013. Pre-tax profits were £201k, down from £213k in 2013.


MD Jason Megson said: “2014 was a consolidation year for the business in what was an uncertain period for both the industry and economy as a whole. However, our prudence and persistence has paid off, delivering a strong 2015, and hence we start this year brimming with confidence and armed with a line-up of creative, strategic and experience delivery talent that is second to none."


The report filed in Companies House stated: "The principal risks facing the company include the uncertain economic climate which is affecting customers.


"The directors continue to monitor and review the company's performance in the light of forecasts and market expectations as part of their ongoing management of risk."


In May, then-vice president Kevin Jackson left GPJ after four years with the agency, to start his own company.




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