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Hamburg teaches science leaders to woo meetings

Hamburg Convention Bureau hosts conference to urge professors and researchers to bid for events

The conference was held at Congress Centre Hamburg (CCH), pictured

Hamburg Convention Bureau (HCB) wants the city's professors, researchers and other science experts to help bring scientific conferences to Hamburg, to boost its reputation as a knowledge centre.

HCB partnered with the Ministry of Science, Research and Equality (BWFG) to host Scientific Conference Organisation Made Easy, a conference aimed at motivating the science industry's leaders into actively seeking more events.

The conference was split into workshops, presentations and discussions across a spectrum of fields, to equip attendees with the tools needed to pitch for an event.

Thorsten Kausch, MD of Hamburg Convention Bureau (HCB) and of Hamburg Marketing, said: "Our event was aimed at enhancing the organising skills of professors and members of scientific and research institutes by explaining the acquisition process and how the HCB can facilitate this.

"Symposiums and similar meetings can enhance the reputation of researchers, their respective department or faculty and of the institutions to which they belong. Already a major driver of the convention industry in Hamburg, scientific conferences hold even more potential for defining the city as a meeting destination."

Science is one of Hamburg's areas of expertise, along with maritime, logistics, media and IT. The conference was held at Congress Centre Hamburg (CCH) last month.

Katharina Fegebank, second mayor of the City of Hamburg and senator for the Ministry of Science, Research and Equality (BWFG), added: "The researchers based in our city are among the very best. We wish to encourage them to share their knowledge with experts from around the world here in Hamburg as they expand their contacts and own horizons. Congresses and conventions are essential for any city which wishes to be known as a vibrant centre for science and research. This event is designed to generate ideas and initiatives that will propel Hamburg further forward in this area."

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