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Happening Conferences & Events targets associations with merger

Dunblane-based Intelligent Events will be merged into Happening's operations to establish a Scotland base
14/07/2016

Pictured: Celia Lloyd (left) and Anne Doherty have agreed a merger deal

Belfast-based Happening Conferences & Events has lined up a merger with Intelligent Events to target Scottish association meetings.

Intelligent Events, based in Dunblane, will be merged into Happening Conferences & Events’s  operation to establish a fifth regional office for the conference organiser, in addition to those already in Belfast, Dublin, London and Liverpool.

The two companies will pool resources and brings together two events professionals Anne Doherty of Happening Conferences and Events and Celia Lloyd of Intelligent Events who have more than 45 years’ experience of managing conferences between them.

Any changes to staffing levels at the two companies are not yet known.

Happening MD Doherty said: “As well as knowing each other through ABPCO (Association of British Professional Conference Organisers) Celia and I have also worked together on a number of projects over the past few years. We came to realise that our skills complement each other’s in such a way that improved the efficiency and support that we could provide for our clients. We are really excited to now provide a Scottish base for Happening, and look forward to our continued relationship with Glasgow City Marketing Bureau.

“We want to ensure that all of our events will leave a lasting impact on the destinations in which we host our events and on the delegates attending them. This includes incorporating sustainable development principles and practices in all levels of event organisation, and we aim to ensure that all our events are hosted responsibly.”

Happening’s Scottish strategy will focus on association meetings and Doherty and Lloyd have worked with more than 60 associations on events including the Commonwealth Law Conference, the Atomic Layer Deposition Conference and the International Symposium for Paediatric Neuro Oncology.

Intelligent Events director Lloyd added: “This is a great opportunity for us and puts us in the position of being able to provide the necessary skills and increased level of resources to support association conferences throughout the UK and Ireland and especially in the Scottish market.”


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