Industry experts will be taking to the podium at an event organised
by The Tourism Society in May, where they will discuss how to improve
promotion of the UK
events industry to domestic and overseas markets.
Confirmed speakers at ‘MICE & Business Travel: The UK
vs. The Emerging Markets’ include Alistair Turner, PR director of the Britain
for Events Campaign, who will provide an update on the project, which is now in
its 10th year and has recently received backing from Prime Minister David
Cameron and John Penrose, minister of tourism.
Rob Davidson, senior lecturer, events management at
University of Greenwich Business School, will present his annual EIBTM Trends
Report on the meetings industry, while Greg Hitchen, group chief executive from
exhibition and conference company, Terrapinn will give an international
perspective.
The event takes place on 10 May at the Strand
Palace Hotel. Tickets are available via the link below.