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Italy at Hand unveils three-day programme

The industry’s 'first ever interactive B2B international event' takes place in Bologna in November
09/08/2018

Pictured: Italy at Hand, The Event, has been organised by Convention Bureau Italia

The three-day programme has been unveiled for Italy at Hand, The Event, taking place in Bologna on November 1-3.

Billed as the industry’s first ever interactive B2B international event, the programme includes pre-scheduled business appointments and networking set in some of the most beautiful venues in Bologna.
 
Organised by Convention Bureau Italia, the event kicks off with an opening night in the Palazzo Pepoli, seat of the Museum of History in Bologna, while the following morning will be dedicated to classical business meetings in Palazzo Re Enzo, including pre-scheduled appointments between Italian suppliers and international buyers.

Activities across the rest of the programme will include a look at Italian craftsmanship and know-how in an unconventional business context, such as cooking classes and traditional crafts.
 
To end with, international guests will be offered the possibility of touring Emilia Romagna, Tuscany and Veneto.

  • Hugo Ponsonby Smythe of PS Taker Ltd 10/08/2018

    “First ever interactive B2B interactive event.”

    What a bunch of idiots. There are loads of them already. Also known as “forums for agencies that don’t do enough business so can take 3 days out the office”


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