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MCI announces Brazilian merger

MCI Brazil acquires P2Com, increasing its corporate events number by 100 per cent

Pictured: Richard Torriani, MCI chief operating officer Americas

MCI Brazil has announced it has acquired corporate events and incentive travel management company P2Com Group, in a move that will increase its portfolio of corporate events by 100 per cent.

The Brazilian merger is the latest strategic move to enhance MCI's global reach, and is expected to boost the agency's event numbers in 2017 to 180 events.

It comes as MCI Brazil reports 130 per cent growth over the last two years, while in the last four years it has acquired JZBrasil, Acqua Consultoria, AB Eventos and Dorier.

Richard Torriani, MCI chief operating officer Americas, said: "We are delighted to welcome P2Com to our team which confirms MCI Brazil’s leading position within the corporate market and increases turnover by more than 40 million reais."

André Carvalhal, MCI Brazil’s managing director, added: "We are putting together important pieces of our business mix, adding to our portfolio the incentive segment, as well as essential business sectors such as the pharmaceutical industry, insurance, fast moving consumer goods, and ‘on demand’ events which fall within P2Com’s area of expertise."

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