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Sustainable practices aired in #CSRShareDay

Social media-led campaign from Positive Impact Events encouraging eventprofs to share sustainable practices
21/04/2017

Pictured: online engagement from #CSRShareDay was far-reaching

Engagement has reached more than half a million people as #eventprofs share their sustainability tips online as part of #CSRShareDay.


The 24-hour talk fest, a Twitter-led campaign staged by Positive Impact Events, has seen hundreds of participants from around the world take part in the discussion in the first few hours.


In Australia, the headquarters for the Gold Coast 2018 Commonwealth Games said it composted one tonne of food scraps last year, while in the United States, Oregon Convention Centre - a sponsor of #CSRshareday - pointed out it saves more than 1.2 million litres of water each year, uses 30 per cent renewable energy and runs an employee campaign to promote energy efficiency.


Organiser Fiona Pelham said: "#CSRshareDay is a fantastic example of the huge impact many small actions can make. This year it's great to see some big brand names involved including VMware, Gold Coast Commonwealth Games and San Francisco Giants and the accessible nature of Twitter means everyone can be involved. This also wouldn't be possible without our 24 hosts (a different host every hour around the world!) and the positive impact intern team who bring the campaign together so in short it's great to see everyone in action to share eventprof sustainability practice the day before Earth Day!"


Ulrika Martensson, president of MPI Denmark and Wonderful Copenhagen head of communications, shared four tips on becoming a sustainable destination. She Tweeted: "1- think beyond #environment; 2- tell your #story #transparency #share; 3- engage #stakeholders #customers local community and more! 4- take any action makes a difference #shareapositiveimpact."


In Copenhagen, Arthur Hotels hosted a networking breakfast, where they removed orange juice from the menu to provide locally-produced apple juice. The hotel company also offered guest the chance to rent electric cars to explore the city.


Positive Impacts highlighted a positive example from San Francisco Giants AT&T Park, which became the first ballpark to offer publicly-accessible electric vehicle charging stations.


Another #eventprof Tweeted: "Good health and wellbeing: events can promote good nutrition. Good nutrition can help prevent the prevalence of many common diseases. Offering free fruit and natural snacks and providing education on the benefits of healthy eating at events can really have a big impact."


Reed Exhibitions - which runs ibtm world Barcelona and AIME in Melbourne, also joined in, saying it promoted eco-friendly exhibition stands.


Join in the discussions by sharing your sustainable tips and experiences on Twitter, using the hashtag #CSRshareDay and #shareapositiveimpact.


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