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TBA lights up distillery's anniversary

TBA helped a Dutch family distillery celebrate its 325 year anniversary with a five-day programme of celebrations
18/05/2016

Pictured: TBA's pyrotechnic finale

TBA helped a Dutch family distillery celebrate its 325 year anniversary with a five-day programme of celebrations with guests from across the globe.

The event for the Nolet Distillery in Schiedam, Rotterdam, culminated in two spectacular gala dinners for more than 900 guests. 

The centrepiece of the evening was a 3D projection mapping show onto the firm's huge wind turbine De Nolet. The ten-minute projection-mapped animation took guests through 11 generations of craftsmanship at the distillery, which is famous for the Ketel One brand of vodka. The projection ended in a finale of pyrotechnics and a video edit was then made available for guests to share across social channels.

Mark Spragg, TBA MD, said: “This celebration was one of a kind – an authentic family event, helping to celebrate a milestone moment. The epic projection of the Nolet’s life’s work was the most wonderful way for us to tell their story. 

“While we have been working with the Ketel One brand for some time now – our trusted relationship has led us to this very special occasion. We are all genuinely proud and privileged to have been part of such and remarkable event”.

The gala event was hosted on site at the Nolet Distillery in a bespoke venue, complete with a busy agenda of entertainment and festivities, including a performance from US soul singer Leon Bridges.

Sharan Bal, innovation manager at Nolet Distillery, said: “At all times during the preparation of this complicated project, we felt that TBA was on top of it. Working with many Dutch partners. Making sure we would get an unforgettable event and value for money. That’s why it turned out so well. The story of our life’s work.”


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