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The Meetings Show aims for growth with sales and marketing appointments

Show makes three new marketing and sales hires as it bids to grow visitor and exhibitor numbers for 2017 edition

Pictured: Ross Barker

The Meetings Show has added to its marketing and sales teams with three new appointments as it bids to grow visitor and exhibitor numbers.

And the show’s hosted buyer programme will also see increased support through the recruitment of an additional hosted buyer manager in the near future.

Chloe Modaberi joins the marketing team to focus on increasing visitor numbers in 2017. Modaberi joins the team from Reed Exhibitions, having most recently worked on delivering the marketing campaign for The London Book Fair. 

The appointments of Ross Barker as international account director and Andy Batten as sales executive are part of an increased effort in exhibitor recruitment. This comes after research from the 2016 show demonstrated that 55 per cent of attendees came to the show to seek new products and innovations. 

Barker joins the team from the publishing division of Haymarket and has extensive industry experience having worked on two of the sectors best known publications – Meetings & Incentive Travel and Conference & Incentive Travel. Batten joins the team having previously worked for Informa Exhibitions.

“We are delighted to see Centaur investing in The Meetings Show’s team,” said Tracy Halliwell, director of business tourism and major events at London & Partners and a member of The Meetings Show’s advisory board.  “The Meetings Show continues to go from strength to strength and this support on a corporate level will maintain that momentum.”

The Meetings Show’s event director Steve Knight comments: “The team is growing, as are our aspirations for the 2017 show.  I look forward to seeing the team come together over the coming months as they deliver a show focused on the needs of both our buyer and supplier audiences.”

Organised by Centaur Live, the next edition of The Meetings Show takes place on 13-15 June, 2017 at Olympia, London.

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