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Your Event Solutions plots European expansion with Swiss office

Yorkshire agency sets sights on Geneva base after clients increase European coverage

Pictured: YES MD Sue Gill

Halifax-based Your Event Solutions (YES) has plans to open a new base in Geneva to capitalise on European growth with some of its major clients.

The agency already has offices in France and eastern Europe, and opened a London satellite in 2014, and MD Sue Gill says the move has been prompted by a number of wins, including a three-year deal as sole supplier for an unnamed pharma company’s £2 million annual event spend across Europe. 

“Our existing customers are growing, and as we work with that we are earning a reputation for managing European or global contracts,” Gill said. “That’s the new face of YES; we are no longer parochial and now one of the players.”

More resources are being deployed at the company’s London base, too, with two new positions currently being recruited for, while total staff numbers have exceeded 20 across all offices.

Gill added that business wins such as a large bank and an incentive to Antigua for 100 Citroën dealer principals last year have contributed towards a 40 per cent revenue growth target.

She added: “We are coming up to our year-end, and we are on track to achieve our target. Four years ago YES was a team of four, we are now a team of 24 and growing. Recruitment and development of key team players at YES has brought structure and renowned experience and is allowing individuals to see the direct impact of being immersed in the  growth strategy and successes. The management within the business gives an overall confidence and is contributing to our growth and ever growing service offering.” 

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