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Florence proposes and is accepted by DWP Congress

World's wedding glitterati will meet for the first time in Italy

Pictured: A flyer for the invitation-only event

Destination wedding planners will be meeting ‘by invitation only’ in Florence next year when the annual Destination Wedding Planners Congress will be held there.    

Organised by Dubai-based QnA International, the event claims to be the best congress in the world for promoting destination wedding tourism. The first was held in Athens in 2014 followed by Mauritius 2015, and a new ‘exotic’ location is sought every year.

Wedding planners from over 55 countries are expected to meet with luxury suppliers, such as five-star and boutique hotels and venues, DMCs, tourism boards and premium partners like photographers, jewelers, florists, caterers, wedding décor and wines and spirits providers among others.       

Commenting on Firenze’s bid, Ackash Jain, Director, QnA International, said: “Firenze Convention Bureau showed a great understanding and support for the unique concept of the DWP Congress and provided a competitive bid to bring the congress to their city in 2016. The quality of Firenze’s bid was excellent and reflected the commitment of all the local stakeholders. I would like to congratulate Firenze Convention Bureau for emerging victorious as the strongest contender for 2016. We really look forward to bringing the world’s leading wedding planners to the breathtaking city of Firenze next year”.

Florence is considered one of the finest wedding destinations in the world with its old, charming palace hotels and romantic atmosphere. The city has already hosted weddings of celebrities like Kanye West and Kim Kardashian, Melissa Joan Hart and Mark Wilkerson, daughter of Indian tycoon- Jindals, to name a few.      

Carlotta Ferrari, director of Firenze Convention Bureau, added: “We are extremely happy with this achievement and proud to bag this opportunity for our city. Florence and Tuscany are already very popular and leading Italian destinations for international weddings (42 per cent of the global wedding market share is in Tuscany, and 19 per cent in Florence), but we know that the competition is very stiff and it comes from all over the world. 

“We believe that the 'best of the best' wedding planners will have the same inspiration coming here, with the possibility to create even more unique weddings for their clients, in Florence. We would like to meet and have networking opportunities with all the most important wedding planners of the world. Sharing experiences and ideas it is always the basis for individual growth, and we believed that we could not miss such a great opportunity.” 

The Congress is gearing up to host the glitterati from over 55 countries. What makes it different is that it is not open to the public and its ‘by-invite only’ nature makes it desired by everyone, but not available to all. 

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