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Ibtm world welcomes first ever exhibitors from Iran

Association meeting planners will be met by a range of first-time stall holders

Pictured: Buyers on the floor of ibtm world

Association meeting planners attending this year’s ibtm world 2017, in Barcelona, will be met by a wide range of first-time exhibitors from countries as diverse as Iran and Scotland.

The meetings industry trade show takes place 28 – 30 November at Fira Gran Via Barcelona, Spain.

This year, destination management companies, hotel groups, conference venues, will be amongst first-time stand holders from Iran, Africa, Kazakhstan, Russia, Scotland and Japan.  

Iran Doostan Tours established its MICE department in 1990 and is the first ever exhibitor  from Iran. It specialises in planning and organising MICE events as well as arranging post-meeting tours.

Marketing manager, Saeed Azam, said: “Since 2015 when sanctions were lifted in Iran, business owners have been interested in investing in the country. Iran Doostan Tours has had positive experiences in Spain over the past few years and we believe that attending ibtm world 2017 can be our launch pad to the European and South American markets.”

As well as new exhibitors attending the event for the first time, there are clear signs of growth in several markets, including Africa. Botswana Tourism, Uganda Tourist Board and Tanzania Tourist Board are all taking stands this year; North Africa’s largest and newest conference centre, CIC Alger, which opened in 2016 in Algiers, will exhibit for the first time this year, as will Zantours, the largest destination management company for Zanzibar.

Kerry Prince, portfolio director, ibtm events, said: “Some 3,000 exhibiting companies representing over 150 countries will attend ibtm world 2017, and we are delighted that so many new and emerging markets are included this year. This is fantastic for all our Hosted Buyers and visitors, as it offers them an incredibly broad and diverse range of exhibitors to do business with. We’re also very happy to report that several companies which have shared stands in the past are this year choosing to exhibit individually - a great testament to the strength of our industry and the confidence that exhibitors place in ibtm world to deliver their business tangible results.”

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