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Association wins demonstrate Ottawa's broad appeal

City has been targeting meetings that align with its strengths

Pictured: Ottawa

Ottawa has won a flurry of high-profile international association meetings as part of its ongoing campaign to target industry sectors with strong links to the city.

Through a combination of University departments, hospital research specialities and growing infrastructure across the private sector, Canada’s capital has significant appeal to a wealth of associations from sectors including technology, engineering, medical, scientific, academia and commerce.

This deliberate focus, development of key relationships and sector led activity has netted the city more than a dozen major association events over the next two years, from the International Conference of Wireless for Space and Extreme Environments to the Annual Meeting of the International Society of Paediatric Oncology, the International Congress of Comparative Physiology and Biochemistry to the International Leadership Association Annual Conference.

“These wins are a real coup for Canada’s capital and recognise the hard work we have done targeting sectors that resonate with what we have to offer,” said Lesley Mackay, director of meetings and events for Ottawa Tourism.  “A great deal of hard work has gone into securing this new business including the development of close working relationships with ambassadors and local organisations working within these key fields.  Vital though has also been the support of our local partners including the Shaw Centre and key hoteliers, without which we simply couldn’t deliver the incredibly high standards for which the city is known throughout the world.”

Ottawa Tourism, the city's official tourism agency, will be celebrating their recent success as part of a three-day event taking place in the UK in June 2018. The event, which will combine networking, education and leisure time, will bring together Ottawa Tourism, its key partners and association buyers from the UK and Europe.


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