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Meetings Mean Business campaign reaches 500 event professionals

Campaign launched by Lime Venue Portfolio reports successful start since January launch

Pictured: Tracey Astles, head of sales at Lime Venue Portfolio

Lime Venue Portfolio's Meetings Mean Business campaign has drawn interest from more than 500 event planners since its launch in January.

The campaign, designed to help boost trade, exposure and awareness of the portfolio's venue partners, has resulted in a series of promotions and incentives for event organisers, as well as a planner's guide. One event attracted more than 300 event organisers.

Tracey Astles, head of sales at Lime Venue Portfolio, said: “For us, Meetings Mean Business was a chance to help our clients have the Q1 meeting they wanted, and to use these events as a way of boosting their businesses for 2016.

“But it also allowed us to show them that we care about their business and share some really interesting insight that will help them create better events in the future.

“Whilst Q1 meetings are important for many businesses we know that meetings occur throughout the year and will continue to support event organisers who are passionate about hosting meetings that provide real value to their business.”

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