Edinburgh-based event company, Origin Events, has signed up three new clients; Alliance Skills, Biosciences KTN and the American Bar Association.
This week the agency will host the American Bar Association’s two day “Navigating the New Green Economy” conference, which is being held in London for the first time. Kicking off today (Monday) at the London School of Economics and Political Science, it coincides with President Obama's state visit to the capital and will provide a high-level forum to discuss the intersection of climate change policy and politics.
Lizzie Fisher, director of Origin Events, attributed the new business wins to a recent investment in Cvent event management software, which has improved the company’s event marketing, giving it a more efficient online delegate service and streamlined management of its event operations.
“Elements of the programme help Origin Events increase event attendance through its marketing tools including customised web page development and e-marketing capabilities, and simplify the registration process with online delegate registration and secure payment capabilities,” she said. “In addition the company can now automate repetitive administration tasks, plan accommodation and travel arrangements, manage the event budget and provide in-depth reports to clients, all of which has led to an improved competitive edge for the agency.”
Fellow director, Denise Pinto, added that Origin Events was the only company in Scotland to use the software. She said: “We have already seen a significant growth in our business and we see great potential for its long term benefits.”
Other clients in Origin Events’ portfolio include BskyB, HBOS, Flowserve UK, Standard Life Investments and Thomson Reuters Ltd.
Pictured: (left to right) Denise Pinto and Lizzie Fisher